Job Description

Marketing Automation Technical Producer

Hybrid – 2 days/week onsite

We’re looking for a hands-on, technically savvy marketing producer to help bring sophisticated campaigns to life. This role sits at the intersection of marketing strategy and technical execution—ideal for someone who thrives on building, optimizing, and scaling automated journeys across Braze.

What You’ll Do

• Build, execute, and optimize marketing campaigns using Braze automation
• Own end-to-end journey orchestration (canvas building), trigger logic, and personalization (liquid logic)
• Partner with analytics and data teams to translate insights into actionable campaign improvements
• Manage campaign deployment, QA, and testing across push messaging, inbox messaging, and context cards
• Collaborate on creative journey concepting and bring marketing strategies to life through technical implementation
• Document processes, troubleshoot issues, and champion best practices across channels
• Contribute to go-to-market planning and demand generation efforts with a focus on ROI and engagement
• Leverage CRM data and marketing automation tools to identify key points of interaction and drive performance

What You Bring

• Experience with Braze or similar marketing automation platforms
• Strong understanding of data integrations, segmentation, and dynamic content
• Ability to manage campaign builds, QA, and deployment independently
• Familiarity with CRM systems and marketing analytics to inform strategy
• Detail-oriented mindset with a proactive, collaborative approach
• Comfort working cross-functionally—especially with analytics, data, and creative teams
• Eagerness to grow and contribute in a fast-evolving environment

Bonus Points

• Experience with app-forward messaging (e.g., push, inbox, context cards)
• Understanding of behavioral nudges and customer engagement strategies
• Prior exposure to consumer platforms

This is a high-impact role on a growing team that just migrated to Braze. You’ll be the go-to expert for campaign execution, platform optimization, and cross-channel strategy. If you’re ready to shape the future of marketing automation and thrive in a collaborative, fast-paced environment—we’d love to hear from you.

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